Opening Up A Store

First came the name: About 4weeks ago or so, the name ORGANIKASYON was toying up in my mind. From way back, I had a bond with PURVEYOR, so I used the tagline PURVEYORS OF WHAT IS GOOD FOR YOU.

At that point, I just had labels printed, but nothing concrete yet. Except that products I opt to sell and carry will have my labels. Things and food I will want to use myself. That is my focus!

Two weeks back, I jumped on the opportunity of this corner space with parking, right across SM Fairview. Been very busy with shows, but now after AGRILINK 2008 over, I can sit and visualize my store.

Finally, my store. I can direct wholesale/retail clients to a store. We can serve them 24/7 for pick ups by the wholesalers. I can sell what I want to consume for myself. I can stay put and focus on my niche market :)

Am so excited to spruce up the place with my kind of interior designing. Shop for freezers. Best thing is plan ORGANIKASYON's merchandising.

Will keep you posted when we are ready to open our doors!

Purveyors

I like the ring to that word....

Sure it just means a trader, supplier, furnishes provisions...I still like the ring...like old world :)

Years ago, a colleague and I opened a store, half way around the world. It was situated in a very upscale, lake town area in Canada. We had handmade quilts, wicker furniture, 100% cotton lingerie, handmade place mats etc. We used the word "purveyor" in our tagline.

Our real work took both of us, traveling a lot. Opening up that store was our relaxation. We both enjoyed the shopping and selecting. It was our quaint little world. But, having a business 4hrs away from the city from where she was based, w/c makes that 4hrs away from a city halfway around the world for me...and remember, we were both traveling heavily....with a heavy heart we had to give it up :(

That was 20 yrs ago.

Now, as I was thinking of a new branding for a trading outlet....I closed my eyes and searched within my heart. I dug up the things that made me happy...and hey, I saw the word again.

"Purveyors Of What Is Good For You"

That's my tagline for ORGANIKAS....

As of now, I think the venture will focus on items I will use and want for myself. There won't be many options nor choices like in a supermarket . Just the way I am, some variety, but the quality and selection will be in a certain category. Am quite predictable :)

Not quite yet done :) Still a lot to do...

Will show you my initial products soon, together with the complete branding name....soon

ORGANIKAS...

To be launched soon.

We have delivered our products in our new packagings.

The resellers love the simple, clean lines. The consumers have reordered after they have tried the naturally grown meat.

ORGANIK....

Remember this post? Organi...

Soon after that post, well not too long ago really....I started designing labels, stickers, shopped around for freezers.

Started ordering my pork cuts from the lean, foraging pigs. Told the clients for dressed that we have pork too now...and HEY...it went FAST!

We still have a few kilos left for MATH. I ordered half of a medium sized pig. Not too bad for a 1st weekend start huh?

What's with the slow developing word...Organi..., then Organik.... :) Come to think of it, it also goes with the flow of the products we will be carrying....slow developing!

Soon you will see the completed word when we debut this weekend. We will use it with our branding for marketing.